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DESIGN THINKING WORKSHOPS

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PRIORITISING INSTINCTS OVER INSIGHTS?

DESIGN THINKING IS NOT JUST FOR DESIGNERS.

Work with us

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Reduced Production Time

Faster to Market

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Increased ROI

WHY USE PROJECT-BASED TRAINING IN DESIGN THINKING?

Buckle up. It’s time to harness the true talent of your team!

Project-Based Training is the future of corporate learning.

Don’t send yourself or your team off to generic classroom training, to only come back to the office to forget half the s**t you learned – let alone how to figure out how to apply it to an existing project…

Generic training investments are about as useful as a screen door on a submarine.

As a manager, you want to have your talent delivering results from your training investments, so why not apply learnings directly into a project you’re working on to enhance performance in real-time?

As a team member, you want practical training that you can use to make a difference, so you can say “I crushed that, and I know how and why that worked.”

We are big believers that talent and capabilities should be kept in-house. Skills for life, not just for the life of one campaign.

YOUR COMPANY WILL BENEFIT FROM

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Discovering creative problem-solving skills and the ability to think innovatively

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Eliminating the ‘hunch’ and the ‘gut-feel’ that is sometimes the driving force behind your marketing strategy

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Developing organic, yet creative ways of thinking

Creating the right environment for a real and broader understanding of the voice of the customer

Applying learnings directly into a current project

Not slowing down productivity by doing a traditional external training course

“We have so many awesome ideas which we spent ages going through today, and it made our prototypes get to a place that we hadn’t started at.”

LOUISE ALPHONSO

Executive Manager, REA Group

CHOOSE YOUR DURATION

Depending on the project, business and team we can run this workshop over 1-2 days, or 3-4 days.

1-2 DAY WORKSHOPS

Persona Planning, Journey Mapping, Problem Definition & Solution Ideation.

3-4 DAY WORKSHOPS

1-2 Day Workshop lessons + Empathy Based Prototyping, Prototype Market Validation, Prototype Refinement, & MVP Planning

Unlike an agency, we believe in skills for life, not just for the life of one campaign.

OUR PROCESS

PRE-WORKSHOP

We consult with you to design the Workshop or Program of your choice. We define the Problem, Focus of the Workshop, Participants & Expected Outcomes. 

DURING WORKSHOP

Now it’s time to execute your personalised workshop. We follow the agenda and stay on track and work toward addressing your pain points.

POST WORKSHOP

We give you feedback and debrief on what you’ve accomplished, and we discuss your next steps.

8 Focus Areas for Award-Winning Design Thinking

PERSONA PLANNING

JOURNEY MAPPING

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PROBLEM DEFINITION

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SOLUTION IDEATION

EMPATHY-BASED PROTOTYPING

PROTOTYPE MARKET VALIDATION

PROTOTYPE REFINEMENT

MVP PLANNING

THE MI ACADEMY DIFFERENCE

WE ARE PLATFORM AGNOSTIC

We are less focused on the latest tech, and more on practical, effective ways we can help our clients think innovatively.​

FULLY CUSTOMISED SOLUTIONS

No customer, team or business model are the same; each demand a unique approach to training and innovation.​

SUSTAINABLE GROWTH

We’ll help you build strong foundations, to grow sustainably and achieve and maintain great results today and into the future.​

CRITICAL KNOWLEDGE TRANSFER

Hands on support to help your organisation understand, implement and ingrain critical strategies, capturing the knowledge of future campaigns.​

CLIENTS & PARTNERS

Biome-Logo
Mr-Toys-Toyworld-Logo
Ecosa-Logo
PWC-Logo
Mountain-Bikes-Direct-logo
Natio-Logo
Retail-global-logo
Online-Retailer-logo
REA-Group-Logo

WHO IT’S FOR

BUSINESS OWNERS

We’ll upskill your team, build your sales and marketing strategy and ensure it all gets implemented like a pro! 

marketing & E-COMMERCE MANAGERS

Get your CEO and team talking the same language, thinking innovatively and out of the ‘business as usual’ mentality.  

CLIENTS & PARTNERS

Biome-Logo
Mr-Toys-Toyworld-Logo
Ecosa-Logo
PWC-Logo
Mountain-Bikes-Direct-logo
Natio-Logo
Retail-global-logo
Online-Retailer-logo
REA-Group-Logo

WHO IT’S FOR

BUSINESS OWNERS

We’ll upskill your team, build your sales and marketing strategy and ensure it all gets implemented like a pro! 

marketing & E-COMMERCE MANAGERS

Get your CEO and team talking the same language, thinking innovatively and out of the ‘business as usual’ mentality.  

RELATED PROGRAMS

Customer Experience (CX) EVOLUTION PROGRAM

Learn how to champion customer loyalty and innovate in the age of experience.  

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ONE-DAY TEAM TRAINING WORKSHOPS

Want to get a taste of what we do at MI Academy? We’ll work with you to customise a one-day workshop. 

Related programs

DESIGN THINKING TRAINING FOR TEAMS

Learn the fundamentals of Design Thinking to expedite solution-design and de-risk your campaigns.