STEP 1: PICK YOUR TRAINING FOCUS
Our one-day training workshops are tailored with your company goals, tech-stack and team structure in mind.
We can up-skill your team in one or more of the below areas of expertise.
Companies that offer comprehensive training programs have 218% higher income per employee than companies without formalised training.
Source: Association for Talent Development (ATD).
Corporate training shouldn’t be a checkbox item that you reluctantly attend to each year; it’s a necessity. In fact, it’s the secret weapon of any forward-thinking organisation. Not only does it ensure you retain and motivate top talent, it gives you the competitive advantage over those who would rather stick to their tried and tested ‘business as usual’ mentality.
Our one-day training workshops are designed to give you a taste of MI Academy’s unique application-based training style, all the while empowering your team to up-skill in an area of best practice.
STEP 2: CHOOSE A GOAL
Upskill your team in a specific area of best practice and apply these skills directly to a set campaign
Get granular with your campaign roadmap development and learn the framework for future planning
Revise or develop your buyer personas with customer journey mapping and a data deep dive
Kick-start a full rebrand by establishing your organisation’s vision, mission, values and brand voice
Learn the process of Design Thinking for campaign ideation, development and implementation
STEP 3: CHAT TO WHO’S INVOLVED
Lead from the top down! Learn the corporate governance skills needed to empower an innovation culture
MARKETING & SALES TEAMS
Learn the necessary skills to streamline your approach to campaign planning and execution
THE ENTIRE ORGANISATION
Get your whole organisation onboard with a one-day team transformation workshop
STEP 4: CUSTOMISE YOUR PROGRAM
We will assist you in identifying your key opportunities for team transformation, tailoring a workshop agenda to your unique business goals.
“I attended MI Academy’s workshop and would have to say it was one of the most informative training sessions I’ve been to on ANY topic.
I thought I knew a reasonable amount about email marketing, but there were so many ideas presented that I’d never even considered. Highly recommended!”
– Matthew Cummins, Cycle Station
DIGITAL MARKETING TRANSFORMATION Program
Learn the key digital marketing capabilities your team needs to drive engaging campaigns.
CUSTOMER EXPERIENCE (CX) EVOLUTION PROGRAM
Learn how to champion customer loyalty and innovate in the age of experience.
EXPERIENCE & IN-STORE SALES TRAINING
Learn to adopt the new ways of selling and connect with the hearts, minds and wallets of your customers.